The sales of sports lottery of Tibet have kept a sound momentum in 2013 and the sales revenue has hit 295 million yuan, an 11.1 percent increase from last year, according to Xinhua on Jan. 16.

An official from the Administration of Sport of Tibet Autonomous Region said that the marketing channel of sports lottery is broadened through game sponsorship, fitness equipment installment and billboard advertising. The profile of sports lottery is thus heightened and more citizens are attracted to make purchase. That is the reason behind the increase of sales revenue in 2013.

In 2013, Tibet has made 72 million yuan of charity funds from sports lottery and contributed 3.52 million yuan of taxes. The sales network has also been expanded.

The thriving sports lottery has facilitated the development of the cause of sports and social charity in Tibet. The official added that the charity funds from made from the lottery are used to buy fitness equipments for the masses, build sports venues, hold sports games and activities as well as support sports-related industries.

In 2013, 10 million yuan has been put to purchase fitness equipments such as gym equipments and basketball stands. Besides, 12 state-level youth sports clubs have been set up and 13 existing youth clubs have received financial support of 1.68 million yuan.