Photo shows the "Shangri-la - spiritual discovery" tourism promotion by the Diqing Tourism Group Co., Lt. from Yunnan Province in Beijing 798 Art Zone on Nov. 22. [Photo/China Tibet Online]

Diqing Tourism Group Co., Lt. from Yunnan Province held a roadshow titled "Shangri-la - spiritual discovery" in Beijing 798 Art Zone on Nov. 22.

A photography exhibition of the same theme has also been launched in the same place to attract visitors and travelers to Shangri-la in Diqing Prefecture of southwest China's Yunnan Province.

Tourism representatives from the prefecture made a vivid and detailed introduction about the features and advantages of Shangri-la.

A troop of Tibetan folk artists also gave a lifelike performance of local Tibetan dances and songs to make the attendees all the more longing for visiting Shangri-la.

Photo shows young Tibetan folk artists prepare for the performance on the tourism promotion of Shangri-la in Beijing 798 Art Centre. [Photo/China Tibet Online]

Photo shows the "Shangri-la - spiritual discovery" tourism promotion by the Diqing Tourism Group Co., Lt. from Yunnan Province in Beijing 798 Art Zone on Nov. 22. [Photo/China Tibet Online]

Photo shows young Tibetan folk artists prepare for the performance on the tourism promotion of Shangri-la in Beijing 798 Art Zone. [Photo/China Tibet Online]

Photo shows young Tibetan folk artists prepare for the performance on the tourism promotion of Shangri-la in Beijing 798 Art Zone. [Photo/China Tibet Online]

Photo shows a female visitor takes picture of the "Shangri-la - spiritual discovery" tourism promotion by the Diqing Tourism Group Co., Lt. from Yunnan Province in Beijing 798 Art Zone on Nov. 22. [Photo/China Tibet Online]

Photo shows the Tibetan art ware at the reception desk of the tourism roadshow of "Shangri-la - spiritual discovery" held by the Diqing Prefecture of Yunnan Province in Beijing 798 Art Zone on Nov. 22. [Photo/China Tibet Online]

Photo shows the Tibetan art ware at the reception desk of the tourism roadshow of "Shangri-la - spiritual discovery" held by the Diqing Prefecture of Yunnan Province in Beijing 798 Art Zone on Nov. 22. [Photo/China Tibet Online]

Photo shows the photography exhibition of "Shangri-la - spiritual discovery" launched in Beijing 798 Art Centre on Nov. 22 along with the tourism promotion. [Photo/China Tibet Online]

Photo shows the photography exhibition of "Shangri-la - spiritual discovery" launched in Beijing 798 Art Centre on Nov. 22 along with the tourism promotion. [Photo/China Tibet Online]

Photo shows the photography exhibition of "Shangri-la - spiritual discovery" launched in Beijing 798 Art Centre on Nov. 22 along with the tourism promotion. [Photo/China Tibet Online]

Photo shows the photography exhibition of "Shangri-la - spiritual discovery" launched in Beijing 798 Art Centre on Nov. 22 along with the tourism promotion. [Photo/China Tibet Online]